The world of big data has not always been for everyone. Viewing and analyzing data could require extensive, expert consultation or scripting. Jumbled, confusing data means relying on other people in your organization in order to complete a task and get the job done. With intuitive and easy-to-use interfaces, “Advances in hardware sped processing and lowered costs, enabling the development of software that supported more complex analytics and ever richer visualizations.” Even the less savvy business users can take advantage of what smart analytics have to offer.
Business users can begin to use predictive analytics without complicated procedures. That being said, this article from techtarget.com shows us that IT is not pushed to the sidelines with self-service analytics and that the definition of “self-service” only extends so far. “Users of self-service BI tools should think not about gaining independence from IT and BI teams, but about developing a better working relationship that will make it easier to analyze data faster and more accurately.” Smart Analytics provide organizations with a lot of benefits. Without having to rely on IT to complete tasks, business users are more efficient. IT is able to strengthen their position and develop and enhance your organization’s team as a whole.